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A bundle offering access to Game of Thrones, Star Wars, and The Bear arrives this summer — is this streaming or cable TV?
There’s a new streaming bundle coming to town. Disney and Warner Bros. Discovery are teaming up to offer Disney Plus, Hulu, and Max in a bundle that will become available in the US this summer.
The new bundle will include both ad-supported and ad-free options, but there’s still no word on how much it will cost. Disney and Warner Bros. Discovery say they will share “additional details” about the bundle in the “coming months.” Once available, you’ll be able to purchase the bundle from Disney Plus, Hulu, or Max’s website.
This fall, the Disney-owned ESPN will also offer a live sports streaming service with Warner Bros. Discovery and Fox.
The bundle comes at a pivotal point for the streaming industry, where companies are now turning their attention to revenue instead of subscriber numbers when evaluating how well their services are doing. On Tuesday, Disney revealed that Disney Plus and Hulu posted a profit of $47 million for the first time.
“On the heels of the very successful launch of Hulu on Disney+, this new bundle with Max will offer subscribers even more choice and value,” Joe Earley, Disney’s president of direct-to-consumer, says in a statement. Warner Bros. Discovery is set to release its earnings results on Thursday, and a report from Bloomberg suggests that the company will announce more layoffs and implement another price hike.
As streaming options continue to get more expensive, more subscribers may turn to bundle offers to save a few bucks. Besides Disney’s lucrative streaming bundle, Max and Netflix have also joined forces to offer a cheaper bundle through Verizon.
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